Taru Kapoor, GM of India at Tinder, said: “It has been our constant endeavour to provide more value to users; and hence we’re excited to make Top Picks available in India. The feature brings to life aspects of our users and provides a fun, new way of making meaningful connections.”
Non-premium users get one free Top Pick per day, teasing the feature and tempting people to upgrade to a Tinder Gold membership.
According to App Annie, Tinder is still behind Netflix as the number two highest grossing app on the App Store. However, the video streaming service is as low as 15th in the Google Play charts.
Match Group’s Q2 Financial Results highlighted the growth of Tinder’s premium service to approximately 3 million users. This is over double what the number was 12 months ago.
Dominic is a reporter for Global Dating Insights. Originally from Devon, England he achieved a BA in English Language & Linguistics from The University of Reading. He enjoys a variety of sports and has a further passion for film and music.